August 2, 2013
Shake Shack Coming to Buckhead Atlanta in Mid-2014
by Sonia Chopra Beloved Burger, Hot Dog and Frozen Custard Stand to Open First Location in Georgia NEW YORK, NY – August 2, 2013 – We're feeling peachy! Renowned NYC restaurateur, Danny Meyer, and Union Square Hospitality Group (USHG) are proud to announce a new Shake Shack® location will open in mid 2014 in Atlanta, Georgia. The Shack will be located at 3035 Peachtree Road in Buckhead Atlanta – the luxury retail, residential and office development currently under construction in the heart of Atlanta's Buckhead neighborhood. Born in New York City's Madison Square Park in 2004, Shake Shack is a modern day "roadside" burger stand known for its 100% all-natural Angus beef burgers, delicious flat-top dogs, fresh- made frozen custard, craft beer and wine, and more. A fun and lively community-gathering spot with widespread appeal, over the past decade Shake Shack has earned a cult following around the world. "Atlanta is such a vibrant and growing city, and it has been on our radar for some time," said Randy Garutti, Shake Shack CEO. "We're delighted to bring Shake Shack to such a thriving area in Buckhead along Peachtree Road." With its fine dining heritage, Shake Shack is an integral part of Danny Meyer's Union Square Hospitality Group which owns and operates some of New York City's most celebrated restaurants: Union Square Cafe, Gramercy Tavern, The Modern at the Museum of Modern Art, Maialino, North End Grill, Blue Smoke, Jazz Standard, and Untitled at the Whitney. Union Square Hospitality Group has earned an unprecedented 25 James Beard Awards, as well as countless media accolades. In addition, the USHG family of restaurants—Shake Shack included—has consistently been praised by guests for its excellence and superior hospitality. For more information, including a list of all current Shake Shack locations, please visit www.shakeshack.com or www.ushgnyc.com. About Shake Shack Shake Shack® is a modern day "roadside" burger stand known for its all-natural burgers, flat-top dogs, frozen custard, beer, wine and more. With its fresh and simple, high-quality food at a great value, Shake Shack is a fun and lively community-gathering place with widespread appeal. From its ingredients and employment practices to its environmental responsibility, design and community investment, Shake Shack's mission is to continually Stand for Something Good®. Shake Shack is part of Danny Meyer's Union Square Hospitality Group (USHG), which includes many of New York City's most celebrated restaurants: Union Square Cafe, Gramercy Tavern, The Modern, among others. Since the original Shake Shack opened in 2004 in NYC's Madison Square Park, it now has locations in New York, Washington, DC, Connecticut, Pennsylvania, Florida, Massachusetts, and international locations including London, Istanbul, Dubai, and more.